{"id":33103,"date":"2016-10-07T10:07:29","date_gmt":"2016-10-07T06:07:29","guid":{"rendered":"http:\/\/economic.az\/?p=33103"},"modified":"2016-10-07T10:07:29","modified_gmt":"2016-10-07T06:07:29","slug":"axa-dunyanin-bir-nomreli-sigorta-brendidir","status":"publish","type":"post","link":"https:\/\/economic.az\/axa-dunyanin-bir-nomreli-sigorta-brendidir\/","title":{"rendered":"AXA d\u00fcnyan\u0131n bir n\u00f6mr\u0259li s\u0131\u011forta brendidir"},"content":{"rendered":"<p>Ard\u0131c\u0131l olaraq 8-ci ildir ki, AXA s\u0131\u011forta brendi kimi +14% brend d\u0259y\u0259rinin art\u0131m\u0131n\u0131 n\u00fcmayi\u015f etdir\u0259r\u0259k d\u00fcnya \u00fczr\u0259 birinci yer\u0259 layiq g\u00f6r\u00fcl\u00fcr.<\/p>\n<p>Interbrand Beyn\u0259lxalq reytinq agentliyi ard\u0131c\u0131l olaraq 8-ci ildir ki, s\u0131\u011forta sah\u0259sind\u0259 AXA brendinin g\u00fcc\u00fcn\u00fc v\u0259 lider m\u00f6vqeyini t\u0259sdiq edir. \u00dcmumilikd\u0259, AXA \u018fn Yax\u015f\u0131 Qlobal Brendl\u0259r reytinqind\u0259 46-c\u0131 yer\u0259 v\u0259 maliyy\u0259 sektoru \u00fczr\u0259 reytinqind\u0259 3-c\u00fc yer\u0259 sahib olub. Brendin d\u0259y\u0259ri 14% artaraq 10 milyard 579 milyon AB\u015e dollar\u0131na \u00e7at\u0131b.<\/p>\n<p>Interbrand t\u0259r\u0259find\u0259n AXA-n\u0131n 2016-c\u0131 ild\u0259 bir ne\u00e7\u0259 \u0259sas nailiyy\u0259tl\u0259ri x\u00fcsusi olaraq vur\u011fulanm\u0131\u015fd\u0131r. Onlar\u0131n s\u0131ras\u0131nda yeni \u0259razil\u0259rd\u0259 inki\u015faf\u0131, texniki laboratoriyalara v\u0259 startaplara edil\u0259n investisiyalar\u0131 (Silikon vadisind\u0259 AXA laboratoriyas\u0131), apar\u0131c\u0131 texniki \u015firk\u0259tl\u0259rl\u0259 (Facebook v\u0259 LinkedIn) v\u0259 universitetl\u0259rl\u0259 t\u0259r\u0259fda\u015fl\u0131\u011f\u0131, el\u0259c\u0259 d\u0259 korporativ v\u0259 sosial m\u0259suliyy\u0259t \u00fczr\u0259 m\u00fcxt\u0259lif t\u0259\u015f\u0259bb\u00fcsl\u0259ri qeyd etm\u0259k olar.<\/p>\n<p>AXA Qrup (Fransa) \u2013 s\u0131\u011forta v\u0259 aktivl\u0259rin idar\u0259 edilm\u0259si \u00fczr\u0259 d\u00fcnya lideridir. 160 000 art\u0131q \u0259m\u0259kda\u015f h\u0259r g\u00fcn d\u00fcnyan\u0131n 59 \u00f6lk\u0259sind\u0259 103 milyon m\u00fc\u015ft\u0259riy\u0259 xidm\u0259t g\u00f6st\u0259rir. 2015 ild\u0259 AXA Qrupunun g\u0259liri 92 milyard Avro t\u0259\u015fkil etmi\u015fdir. Qeyd etm\u0259k laz\u0131md\u0131r ki, AXA beyn\u0259lxalq maliyy\u0259 qrupu Az\u0259rbaycanda AXA MBASK s\u0131\u011forta \u015firk\u0259ti il\u0259 t\u0259msil olunur. S\u0131\u011forta bazar\u0131n\u0131n liderl\u0259rind\u0259n biri olan AXA MBASK S\u015e 2010-cu ild\u0259n etibar\u0259n \u015firk\u0259tin m\u00f6vcud biznes prosesl\u0259rin\u0259 AXA beyn\u0259lxalq standartlar\u0131n\u0131n t\u0259tbiqi prosesin\u0259 ba\u015flay\u0131b.<\/p>\n<p>S\u0131\u011forta agentlikl\u0259ri \u015f\u0259b\u0259k\u0259si vasit\u0259sil\u0259 sat\u0131\u015flar\u0131n inki\u015faf\u0131 plan\u0131 h\u0259yata ke\u00e7irilm\u0259kl\u0259, q\u0131sa m\u00fcdd\u0259t \u0259rzind\u0259 b\u00fct\u00fcn Az\u0259rbaycan \u0259razisind\u0259 fiziki v\u0259 h\u00fcquqi \u015f\u0259xsl\u0259rl\u0259, habel\u0259 maliyy\u0259-kredit m\u00fc\u0259ssis\u0259l\u0259ri il\u0259 b\u00fct\u00fcn s\u0131\u011forta n\u00f6vl\u0259ri \u00fczr\u0259 i\u015f\u0259 y\u00f6n\u0259lmi\u015f 100-\u0259 yax\u0131n s\u0131\u011forta polisl\u0259rinin sat\u0131\u015f\u0131 m\u0259nt\u0259q\u0259si a\u00e7\u0131lm\u0131\u015fd\u0131r. Avropa keyfiyy\u0259tli xidm\u0259t, habel\u0259 \u00f6d\u0259ni\u015fl\u0259rin vaxtl\u0131-vaxt\u0131nda v\u0259 tam h\u0259yata ke\u00e7irilm\u0259si \u015firk\u0259tin q\u0131sa zaman \u0259rzind\u0259 \u201c\u0130lin s\u0131\u011forta \u015firk\u0259ti\u201d kimi doqquz beyn\u0259lxalq v\u0259 milli m\u00fckafatlara layiq g\u00f6r\u00fclm\u0259sin\u0259 g\u0259tirib \u00e7\u0131xarm\u0131\u015fd\u0131r.<\/p>\n<p>Trend.az<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ard\u0131c\u0131l olaraq 8-ci ildir ki, AXA s\u0131\u011forta brendi kimi +14% brend d\u0259y\u0259rinin art\u0131m\u0131n\u0131 n\u00fcmayi\u015f etdir\u0259r\u0259k [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":33104,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[],"_links":{"self":[{"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/posts\/33103"}],"collection":[{"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/comments?post=33103"}],"version-history":[{"count":0,"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/posts\/33103\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/media\/33104"}],"wp:attachment":[{"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/media?parent=33103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/categories?post=33103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/economic.az\/wp-json\/wp\/v2\/tags?post=33103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}